Is running your business is causing you to sacrifice your own happiness? Read on to learn how to develop self-awareness and sell with soul with these happiness habits.
Laura DiBenedetto, happiness guru and author of the book The Six Habits shared how to nurture yourself to foster internal joy so that your business will thrive as a result.
Here are some of the most notable takeaways:
Discover Your Life’s Purpose Through Self-Inquiry
After Laura retired at 37 from her role as founder and CEO of Vision Advertising, she was hit by overwhelm and a sense of a lack of purpose, despite the massive success she achieved at an early age.
With this new freedom came a lot of uncertainty. She felt like she checked all the boxes to be a happy person, but true happiness continued to elude her. Instead of admitting defeat, she started asking why she faced this struggle and how she could fix it. She saw the problem and sought out a solution.
Laura discovered her next life step was to help people find joy and satisfaction in their life and work, which in turn would help them grow prosperous businesses. Becoming an educator and author was never Laura’s plan. After a lot of self-inquiry, she knew that this is what she was called to do at this point in her life. She is obsessed with helping other people find the same kind of joy and life satisfaction that she has through her proven method.
Happiness Habits Show that Self-Awareness is the Foundation to Happiness, Powerful Relationships, and Business Success.
Growth of any kind will not happen if you find yourself doing things in your life and your work that make you miserable.
With intentional self-inquiry, you can peel back the layers of yourself and get to the core of what your beliefs and goals are. You’ll also be able to identify any problems you have so you can begin to fix them.
You can create the life of your dreams without changing who you are or completely turning yourself inside out. The six habits that will help you develop this remarkable relationship with yourself are:
- Kindness
- Acceptance
- Gratitude
- Presence
- Goodness
- Intention
Laura knows “when you nurture, heal, and grow the business owner; you nurture, heal, and grow the business.”
Make Genuine Connections to Sell More
A compelling result of self-awareness is learning what works for you in your business and what doesn’t. You soon understand which marketing strategies feel good and which ones you’d rather avoid. For example, pitching is something nobody wants to hear or do. Instead…
…If you stop selling and you focus instead on solving problems, then you have an opportunity to truly serve people. The sales come organically as a result.
“If you really want to sell, and you want to sell a lot, you need to be a problem solver. Look for the problems, create solutions in response to a need that’s already there. More specifically, build incredible relationships.”
Let your success grow exponentially by expecting nothing in return for helping others. Here’s how:
- Start a genuine conversation.
- Dig deep into the problems the person is having.
- Focus on human to human connections.
- Be curious: ask a lot of questions.
- Listen.
Ultimately, people want to buy from other people, not corporations. Take the human connection route: it simply feels good. The first step is to work toward inner peace achieved through self-awareness. As a result, you will help others and your business will grow naturally.